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It’s all about the basics. In a world where competition is intense and customers have…
Ashley Bhalerao
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Let’s say you want to learn how to ride a bike. Would you start reading…
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A bookstore is nestled in a busy downtown area. In a city dominated by competitive…
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Have you ever played an outdoor sport? If yes, then you will agree that training…
Ketan Pande
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History has shown that cutting down on the marketing budget during a recession is never…
Pratyusha Guha
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In today’s competitive business landscape, customer engagement is a critical factor that can make or…
Niti Sharma
15+ Min Read
Consider an organization with an outbound sales team. Say this team regularly engages with potential…
Ketan Pande
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Think of shopping on an eCommerce website as taking a trip to a mall. Both…
Pratyusha Guha
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