I started Wingify in early 2009 to enable businesses to design and deploy great customer experiences for their websites and apps. I have a background in machine learning and am a gold medalist from Delhi College of Engineering. I have been featured twice in the Forbes 30 under 30 list - India and Asia. I'm an entrepreneur by profession and my curiosity is wide-ranging. Follow me at @paraschopra on Twitter. You can email me at paras@wingify.com
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Scientific research papers on how to increase sales or conversions are rare. Most of the…
Paras Chopra
2 Min Read
Recently, I published an A/B split testing case study where an eCommerce store reduced the…
Paras Chopra
5 Min Read
Like everyone else, you want to rank high on Google and you want to extract…
Paras Chopra
5 Min Read
Let’s face the truth; Alexa is not the best source of traffic data out there…
Paras Chopra
3 Min Read
*Note: This post has been recently updated.Please find the links to the resources listed, in…
Paras Chopra
1 Min Read
Lot of people inquire about what an ideal bounce rate or conversion rate is and…
Paras Chopra
1 Min Read
When people install a shiny, new (and possibly free) web analytics tool, a few of…
Paras Chopra
3 Min Read
The most important metric that you should be tracking on your website is its bounce…
Paras Chopra
6 Min Read
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